App Genome Project finds Android apps outpacing iOS

The App Genome Project provides a detailed analysis of the Android Market against the Apple App Store.

In the battle between mobile platforms, one of the most critical factors is the success of the respective app library. The Apple App Store dominates all rivals in terms of sheer volume of apps, but Lookout Mobile Security's App Genome Project illustrates that by many measures Android apps are beating iOS apps as Android continues to whittle away at Apple.

The App Genome Project was created by Lookout Mobile Security as an ongoing effort to provide insight into mobile market dynamics, gain insight into how mobile apps access personal data and sensitive capabilities on mobile devices, and identify security threats in the wild.

The methodology for the App Genome Project is designed to analyze and compare Android Market against the Apple App Store from the perspective of what a user in the United States will experience when visiting the respective app platforms. In comparing the two app environments, the App Genome Project used data from the Android Market and the Apple App Store, as well as four alternative app markets (two for each platform).

Apple more or less created the app store concept and had a significant head start on Android, and other mobile platforms. But, the Apple App Store appears to be approaching a point of saturation while alternative app stores are popping up faster than Starbucks these days -- extending beyond mobile platforms to desktops and netbooks.

The Android Market is currently growing at a rate three times that of the Apple App Store. Since August of last year, the volume of apps in the Apple App Store has increased by 44 per cent, while the Android Market has gone up an impressive 127 per cent.

Granted, both of those measures is relative to the size of the respective app store -- so in terms of pure numbers of apps the two platforms are much closer. However, if the same rate of growth continues, the Android Market will pass the Apple App Store in app volume by mid-2012.

The App Genome Project report contains some other positive trends for Android as well. One of the challenges the Android Market has faced has been the prevalence of free apps. The percentage of paid apps increased from 22 per cent to 34 per cent since August of 2010, and the chunk of those costing only 99 cents or less decreased dramatically from 61 per cent to 37 per cent. That means more users are paying for Android apps, and they're paying more per app at the same time.

There does seem to be a point -- from a user perspective -- where it doesn't really matter if there are 100,000 apps or one million apps. There is more than sufficient variety for virtually any need, and the excessive volume of apps becomes more of a burden than a benefit. But, with the value of a mobile platform tied so closely to the value of its available app library, the App Genome Project is an interesting lens through which to view the battle between Android and iOS.

Join the Good Gear Guide newsletter!

Error: Please check your email address.

Tags Appleconsumer electronicsappsapp storeCell Phonesiphone 4PhonesAndroid

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Tony Bradley

PC World (US online)
Show Comments

Essentials

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?