Online electronics retailer Kogan has launched its LivePrice dynamic pricing system in Australia, with 20 products available to purchase early in their production cycle for a lower-than-retail price on the Kogan Australia Web site.
Check out our round-up of Kogan TV reviews.
The LivePrice system debuted on Kogan's UK Web site in early December 2010. From a product's inception, through its production and shipping to its arrival at Kogan's Melbourne warehouse, the price on Kogan's Web site slowly increases to a predetermined value. At the time of writing, a Kogan 40in Full HD LED TV could be purchased for $559, a saving of $190 from the $749 final price quoted by Kogan. The trade-off is a long wait for the product's shipping date and expected delivery, with the Kogan 40in LED TV projected for a March 1st shipping date.
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