iPads take centre stage at Apple's earning call

Apple is expected to report strong sales of its iPad tablet Monday during its earnings call.

Today is an important day for tablet fans, as Apple reports its first full quarter of iPad sales. The company is widely expected to report selling as many as 6 million iPads between July and September. Bullish sales predictions are leading many investors to try and "gauge consumer enthusiasm for the tablet" based on Apple's earnings call, according to Reuters. If Apple blows past the sales figures it would prove with cold hard numbers that tablets are a significant new market for computer makers. If Apple fails to hit its expected sales target then it could also dampen enthusiasm for burgeoning tablet devices.

The iPad

Analysts are widely predicting Apple will announce iPad sales anywhere from 4.5 to 6 million devices sold this quarter. Although there is intense interest in tablets thanks to the iPad some major voices in the technology industry are doubtful about the form factor's current importance.

Intel CEO Paul Otellini said during his company's recent earnings call that tablet numbers "are relatively small in the grand scheme of the ship rate of the PC, notebook, netbook businesses," according to a transcript of Intel's earnings call on Seeking Alpha. AMD CEO Dirk Meyer said the chipmaker is not ready to invest R&D spending on tablets, because the market size doesn't warrant it yet, according to CNET.

If the analysts are right, Apple's earnings call on Monday may clear away any doubt about tablets being a viable market segment worthy attention. There have already been several reports that the iPad is cannibalizing netbook sales. If Apple sells 4.5 million iPads this quarter -- the lower end of current predictions -- that would bring iPad sales to nearly 8 million devices in just 6 months including the pre-sales time period. In July, Apple reported it had sold 3.27 million iPads during the first three months the device was available for purchase. By comparison, netbook shipments totaled 10 million units in 2008, the first full year the form factor was sold.

Apple's Rosy Outlook

Everywhere you look there is good news for Apple and its ever-expanding empire of iPhone, iPads and Mac computers. Apple's stock price recently broke past $300 per share for the first time ever. The company is expected to report record sales on Monday during its fourth quarter earnings call that may be as high as 46.2 percent over the same time last year, according to The Wall Street Journal . Apple could even surpass Exxon to become the most valuable company in the United States in terms of market capitalization, according to the Guardian.

Apple's fourth quarter earnings call starts at 2 p.m. Pacific on Monday, October 18.

Connect with Ian Paul ( @ianpaul ) and Today@PCWorld on Twitter for the latest tech news and analysis.

Tags business issuesAppleapple ipadhardware systemsfinancial resultslaptopstablet PCstabletsintel

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Ian Paul

PC World (US online)

Comments

Comments are now closed.

Most Popular Reviews

Follow Us

Best Deals on GoodGearGuide

Shopping.com

Latest News Articles

Resources

GGG Evaluation Team

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Steph Mundell

LIFEBOOK UH574

The Fujitsu LifeBook UH574 allowed for great mobility without being obnoxiously heavy or clunky. Its twelve hours of battery life did not disappoint.

Andrew Mitsi

STYLISTIC Q702

The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

Simon Harriott

STYLISTIC Q702

My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?