GfK reports surge in PCs being used for home entertainment

IPTV attributed to two-thirds of new PCs being used in the living room

Australians are increasingly using their computers for watching movies and TV, playing games and listening to music.

According to the Consumer Digital Lifestyle Index (CDLI), which was commissioned by Canon and compiled by GfK, the majority of recent PC buyers are using their PCs in the lounge room.

"Personal computers, whether they be desktop, notebook or netbook, are now a movable access and display point for watching movies, listening to music and viewing pictures," Canon spokesperson Andrew Giles said.

The report indicates that more entertainment content is being consumed on PCs, up from 13 per cent in 2009 to 22 per cent in 2010. This also ties in with the rising popularity of Internet TV (IPTV), with 4.7 per cent of PC owners using Internet television services, a 2.1 per cent increase from last year.

"Content is driving consumption. Availability is driving sales or viewership, and this has created more fluidity in accessing these systems," Giles said. "As users, we're finding ourselves becoming quite good at adapting as we move from one strength to another, we incorporate that into our habits and that can account for the figures on the PC-to-TV link in our report."

Australian stations offering IPTV have grown in late 2010, with Foxtel following NineMSN's Fixplay and ABC's iView in launching a video on demand service for subscribers.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Omar Dabbagh

PC World

Comments

Comments are now closed.

Most Popular Reviews

Follow Us

Best Deals on GoodGearGuide

Shopping.com

Latest News Articles

Resources

GGG Evaluation Team

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Steph Mundell

LIFEBOOK UH574

The Fujitsu LifeBook UH574 allowed for great mobility without being obnoxiously heavy or clunky. Its twelve hours of battery life did not disappoint.

Andrew Mitsi

STYLISTIC Q702

The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

Simon Harriott

STYLISTIC Q702

My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Latest Jobs

Shopping.com

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?