Not just for a natter: Aussies' mobile phone use changing

Australians are increasingly using their mobile phones for more than just chatting and texting

The nature of mobile phone use in Australia is changing, with handsets increasingly used for more than just making voice calls and sending SMS messages according to a new study. Seventy seven per cent of people surveyed for the 2009 Australian Mobile Phone Lifestyle Index frequently used their handsets to access services such Web browsing.

"This year's survey reveals a strong jump in the consumption of non-voice services," said John Butterworth, CEO of Australian Interactive Media Industry Association. The study was produced by AIMIA in collaboration with m.Net Corporation and Ideal Interfaces.

Thirty six per cent of the 3700 respondents had used e-mail on their mobiles in the past 12 months, representing a significant increase; almost half of those surveyed used email daily. The use of phones to access to social-networking sites also increased, from 7 per cent in 2008's index to 32 per cent.

The AIMIA survey revealed that 71 per cent of respondents had used their mobile phone to access information and entertainment content and services in the last 12 months. There was also a rise in mobile Web browsing, despite 51 per cent of respondents indicating the cost of mobile data services "remains an issue."

Nokia was once again the most commonly owned brand of phone, followed by Sony Ericsson and Samsung. Apple's popular iPhone pushed Motorola to sixth place.

Join the Good Gear Guide newsletter!

Error: Please check your email address.

Tags MotorolaHSDPA3gSony Ericssonmobile phonesNokiaiPhonesmartphonessamsungApple

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Jake Wilson

Good Gear Guide

Most Popular Reviews

Follow Us

Best Deals on GoodGearGuide

Shopping.com

Latest News Articles

Resources

GGG Evaluation Team

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Steph Mundell

LIFEBOOK UH574

The Fujitsu LifeBook UH574 allowed for great mobility without being obnoxiously heavy or clunky. Its twelve hours of battery life did not disappoint.

Andrew Mitsi

STYLISTIC Q702

The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

Simon Harriott

STYLISTIC Q702

My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Latest Jobs

Shopping.com

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?