Telstra opens Melbourne T [life] store

Telstra not in store war with Apple, says Sol.

Telstra opened what it is billing as the largest interactive telecommunications store in Australia in Melbourne today.

The shop, Telstra's third T [life] store, follows openings in Sydney and Geelong.

It will feature a range of demonstration mobile phones, live demonstrations of Telstra services, and the ability to seek expert 1-on-1 advice.

The store also features the largest LCD monitor in Australia, a 22 metre by 2.5 metre screen.

More T [life] stores will be opened in Chadstone and Doncster in Victoria later today.

Some have suggested that the T [life] stores are an attempt to combat Apple Store which opened recently in Sydney. The first T [life] store opened was in fact situated very close to Sydney's Apple Store - across the road.

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