5 ways to defend and enhance your Google reputation

PAGE 3

The Internet can be your biggest enemy when it comes to reputation. Identity theft, libel, defamation, mistaken identity, and youthful indiscretions can all find themselves on to the Web and affect your chances of a job or promotion, purchasing a house or even finding the love of your life. We find out just how you can protect your reputation on the Internet.

Opt out early and often

By reducing the amount of junkmail you receive, you make yourself a smaller target for identity thieves and others who can mess with your reputation. (One of identity thieves' favourite tricks is to sign up for a change of address in your name, so they can re-route pre-approved credit card offers to your "new address".)

Though there's almost no way of getting your junk quotient down to zero, taking your name off marketing lists will nuke 50 to 75 percent of it. The easiest way? Register with the Direct Marketing Association (DMA). This free service deletes your name from 95 percent of the US's direct mailing lists, which are the source of much of today's junk mail.

Do your own background check

There is a treasure trove of information about you freely available to anyone who knows how to look for it. Do you own property? Have you ever been late with your tax payments? Arrested? Divorced? In most states, that information is in the public record, and much of it is available online for a fee. When an employer does a background check on you, this is the kind of stuff that turns up, so at the very least you want to make sure the information is accurate.

Order a free credit check from either Veda Advantage or Dun & Bradstreet -- you can get the details from The Office of the Privacy Commissioner. This information shows up when you try to open a new credit card, buy a mobile phone or rent an apartment. Unfortunately, credit reports are notoriously inaccurate. A 2004 study by the US Public Interest Research Group found that one in four reports contains an error serious enough to deny you credit or employment. So you'll want to review and correct them as needed.

Join the Good Gear Guide newsletter!

Error: Please check your email address.

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Dan Tynan

PC Advisor (UK)
Show Comments

Essentials

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?