WEB 2.0 - Viacom chief jabs Google's antipiracy effort

Calls for industry standard to protect copyright material.

Viacoms president and CEO took a swipe at Google's announcement earlier this week of plans to launch a video-blocking tool aimed at allowing content owners to intercept copyrighted clips as they are uploaded to Google's video site YouTube.

Viacom's Philippe Dauman said at the Web 2.0 Summit in the US that instead of a proprietary system to block content that may infringe on copyright, there needs to be an industry standard for that type of effort.

Viacom is one of several companies that announced last week a new principle aimed at supporting filtering technology to ward off copyright violations. Viacom sued YouTube parent Google earlier this year for more than US$1 billion, alleging that YouTube infringed Viacom's copyrights by posting unauthorized video clips.

"The timing of the [Google] announcement is interesting," Dauman said. "They knew about the announcement we made today. Google is a very high quality company [with] a lot of very, very smart people. They can do things very quickly when they want to. I guess they haven't wanted to until this point."

Viacom joined with The Walt Disney Co., NBC Universal, Microsoft, CBS and other companies to endorse the new principles. Google was not among the companies to endorse the principles, which Dauman described as "rules of the road" between technology and content companies.

"They reflect the fact that there ought to be a filtering system in place on the part of technology companies," he noted. "Most responsible companies have followed that path. What no one wants is a proprietary system that benefits one company. It is a big drain to a company like ours to have to deal with incompatible systems."

Dauman also provided some behind-the-scenes Silicon Valley insight into the lawsuit it filed against Google, noting that he had many calls from Silicon Valley companies -- which he declined to name -- "who said it's about time somebody took a stand. We obviously have to protect our business just as Google or anybody else will protect what is very valuable to them. I don't see all the [Google] algorithms being shared very openly with their competitors."

The Viacom chief also outlined the company's plans going forward to grow its online businesses, which generated US$250 million last year but will pull in more than US$500 million in revenue in 2007, he noted.

Viacom will be unveiling a new Web site that will have access to all of the 13,000 clips of the The Daily Show With Jon Stewart produced since the show's inception in 1999 along with social networking features like RSS feeds and widgets, Dauman said. The company plans to make more of its content available directly to consumers in this way, he added.

"We believe in following the consumers," he said. "Our core business, our only business is creating great content. Our objective is to distribute our content and create a richer, more engaging experience for our consumers."

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Heather Havenstein

Computerworld

Comments

Comments are now closed.

Most Popular Reviews

Follow Us

Best Deals on GoodGearGuide

Shopping.com

Latest News Articles

Resources

GGG Evaluation Team

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Steph Mundell

LIFEBOOK UH574

The Fujitsu LifeBook UH574 allowed for great mobility without being obnoxiously heavy or clunky. Its twelve hours of battery life did not disappoint.

Andrew Mitsi

STYLISTIC Q702

The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

Simon Harriott

STYLISTIC Q702

My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Latest Jobs

Shopping.com

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?